As this year comes to a close, we find ourselves reflecting how deeply grateful we are for our clients, whose passion and expertise inspire us daily; for our talented team, whose creativity and dedication fuel everything we do; and for our cherished media contacts and industry partners who help amplify meaningful ideas and voices.
December is also a time of celebration and
preparation, and we’re pleased to share resources below to start the new year:
Building credibility, book sales, and author brand through international rights
Tips for authors on creativity, building community, and self-care
Author brand refresh strategies to
start 2025 on the right foot!
Wishing you a season of warmth, joy, and possibility,
Sandy Smith, CEO of Smith Publicity, welcomes Annie Oswald, former Vice President of Publishing at Franklin Covey, now a publishing consultant to discuss:
the
critical role of international rights in expanding an author's reach, credibility and book sales,
elements authors need to consider when exploring foreign rights, and
the huge demand and growth possibilities for authors in India, and more!
Tune in to discover how to turn your book into a global phenomenon! Read or listen here.
Corinne Moulder, Vice President of Smith Publicity, talked with Jennifer Graybeal, Certified Creativity Coach with 10 years of experience helping thousands of authors with coaching, workshops, and editing on:
the value of book industry conferences,
exciting trends in book marketing, building communities, and new ways to use social media,
guidance for authors on nurturing creativity, emphasizing self-care, community support, and understanding individual
needs.
Smith Publicity's Vice President of Publicity Janet Shapiro, with client Jamie Woolf, co-founder CreativityPartners and past Director of Culture at Pixar, was at Yahoo! Finance to discuss bad bosses.
Smith Publicity client Kate O'Neill with Thinkers50 CEO Mikko Leskelä, and author Jeanette Bronée at MIT
Sandy Smith was happy to be in her hometown Boston area to attend the MIT Initiative on the Digital Economyevent in November where sponsorsThinkers50,Accenture and Wiley joined together to co-host the first BIG.AI@MIT event. It was exciting to see new and old friends and hear great minds talking about the powerful future of AI.
5 Strategies for Authors to Update Your Book and Brand in the New Year
What can authors do to keep their book and brand fresh in the New Year? As the calendar turns, take the opportunity to refresh your author brand, invigorate your book marketing efforts, and plan for a successful year ahead. Here are five
actionable tips to refresh your author brand as you start off the new year. Read the full article here.
Megan Dalla-Camina, author of Women Rising (Wiley, Australia) discusses how the Viral 'Women in Male Fields' Trend Risks Becoming Toxic in Newsweek.
Moinar Petra, author of The Walls Have Eyes: Surviving Migration in the Age of Artificial Intelligence (The New Press) on the topic of how Trump’s mass
deportation plan can use AI to extend immigration crackdown in CNBC, Computer Weekly,CAL Matters, and Immigrantly.
Dr. Joel A. Davis Brown, author of The Souls of Queer Folk: How
Understanding LGBTQ+ Culture Can Transform Your Leadership Practice discusses the topic of how political discourse at work can serve three important functions in Fast Company and on WBIR.
Kelly Lyn Marquis, author of Behind the Scenes of Best in Show: Intimate Moments with the Masters: Handlers and Their Show Dogs on NBC Sports.
Dr. Tovar Supatra, author of Deprogram Diet Culture: Rethink Your Relationship with Food, Heal Your Mind, and Live a Diet-Free Life (Greenleaf), offers tips for holiday stress on FOX Live.
Robbie Parker, author of A Father's Fight: Taking on Alex Jones and Reclaiming the Truth About Sandy Hook (Diversion Books), featured in MSNBC and TIME.
Anders
Indset author of The Viking Code: The Art and Science of Norwegian Success (Wiley), shares his thoughts on The Rise of Humanoid Agents on Business ABC and Hygge on Yahoo! News.
Dr. Robyne Hanley Dafoe, author of Calm Within The Storm and Stress Wisely (Page Two), shares 11 Guided Meditation Techniques to Calm and Center Yourself in PARADE and dealing with stress triggers in Newsweek.
Karla Trotman, author of Dark, Dirty, Dangerous: Building the Vibrant Future of Manufacturing (Forbes) talks about Family-Owned Business Awards 2024 in Philadelphia Business Journal.
Candy Valentino, author of The 9% Edge: The Life-Changing Secrets to Create More Revenue for Your Business and More Freedom for Yourself (Wiley) appeared in Forbes' holiday gift guide and offers leadership lessons in HR Brew.
If writing a business book is a goal in 2025, we highly recommend learning the strategies of successful authors. In October, we hosted a webinar to discuss the newly released Business Book ROI Study that uncovers the factors that most likely generate a positive
return on investment (ROI) for authors pursuing book projects.
To watch the webinar, visit here. To download the 32 page Business Book ROI report here.
Happy Holidays from Smith Publicity!
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