PW's U.S. Book Show, Industry Insights and More - Power Book Publicity Newsletter from Smith Publicity

Published: Wed, 05/05/21

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POWER PUBLICITY NEWSLETTER

Spring is in full swing, and so are things in the book world!

This month Smith Publicity is thrilled to join many of our friends and partners across the industry as an exhibitor at the very first U.S. Book Show from May 25-27, hosted by Publishers Weekly. We hope you’ll pay us a visit at our virtual booth, set up a time to connect, and follow along on our social media pages for updates. In particular, check out our Instagram stories beginning this week to “meet” the Smith representatives who will be attending!

We’re also featuring advice and book marketing insights on the blog, podcast, and YouTube channel -- from how to effectively use Amazon targeted ads and cultivating your tribe from our featured guest Stephanie Chandler, CEO of the Nonfiction Authors Association, to insider tips for authors hoping to get on national television from one our very own star publicists.

Finally, don’t miss our company news for more upcoming events and team announcements, as well as a sampling of our authors’ media highlights from April. There's no question about it: they are doing extraordinary things!

Please reach out to us with any questions, suggestions, or book marketing needs... we welcome your messages and look forward to hearing from you.

Featured Guest

Stephanie Chandler, CEO of the Nonfiction Authors Association, joins Smith Publicity this month with a double feature as a contributor on our blog and a guest on our All Things Book Marketing podcast. She shares her must-have tips on the hot topic of setting up Amazon targeted ads, as well as valuable insight for authors looking to market their nonfiction book and manage their network.

The 11th annual Nonfiction Writers Conference begins May 5th!

On the Blog:

How to Set Up Amazon Targeted Ads to Sell More Books

On the Podcast:

Marketing, Speaking, and Cultivating Your Tribe

New on the Blog

How to Get an ISBN Number:

What You Need to Know Step-By-Step

Now Showing on YouTube

Noteworthy News & Events

Brandylane Publishers, Inc. co-presents the 3rd annual RVA Booklovers’ Festival on May 8th. This fun-filled, literary weekend features the best of the bookish crowd: authors, crafters, panels, and more! Register for free here.

We’re hiring! Smith Publicity is looking for a passionate senior publicist and marketing associate to join our growing team! Check out the full job listing and apply here.

Senior Vice President Marissa Eigenbrood is a featured speaker at this month’s Nonfiction Writers Conference, May 5-7, 2021. This popular event helps writers become successful authors. Join us!

Smith Publicity is thrilled to be an exhibitor at the upcoming U.S. Book Show presented by Publishers Weekly! We look forward to virtually connecting with fabulous industry partners, both current and future, at the show later this month.

April 2021 Highlights:

Smith Publicity Client Media Coverage

Authors Amy Liz Harrison and Emily Lynn Paulson discuss “mommy wine culture” and their own paths to recovery on the Tamron Hall Show
Congrats to Dr. John and Liza Marshall, whose new book Off Our Chests is featured in Washington Post’s list of new books read this May
Author and Walk of Life Coaching managing director Shannon Houde shares how the growing sustainability movement will change corporations on Recruiter.com
Author Peggy Caruso chats with U.S. News and World Report
about how she professionally handled an unprofessional situation during her book launch event
The Boston Globe includes The Boy Who Wanted to Rock by David Weiser in their literary news section
The Wall Street Journal shares their top books of the week, including

Imbrifex Books’ Lord of Order by Brett Riley
Author Ian Dexter shares how China and the United States can work together to reduce their use of greenhouse gases in Forbes
Executive Brand Strategist and author Janel Dyan discusses the future of remote work for women on Forbes
Author Ashley Bugge shares her emotional story of rebuilding her life after becoming a Gold Star Widow on the Whitney Reynolds Show
Untapped Talent author Jeff Korzenik pleas his case for second chance hiring with NPR's Mountain Money on KPCW Radio
Author Peggy Caruso shares how to professionally handle those awkward moments in Zoom meetings with Fast Company
Author and Real Girls Fart founder Achea Redd speaks about the power of female leaders and WOC representation in Washington with the AP
Hope Therapy Center founder Jennie Marie Battistin, LMFT, shares how to help your daughter build up her self confidence with mindbodygreen

Smith Publicity celebrates

World Book Day!

Our team shares their favorite reads (it was a hard decision!) over on Instagram. Stop by to let us know your favorite book of all time.

Click Here

What clients are saying...

“Effectively launching a new book requires a trusted, committed, results oriented team. This was exactly what I found at Smith Publicity. My publicist was innovative, committed, and passionate about sharing my message with the world. An exceptional communicator and strategist she delivered top-tier placements and results – Forbes, Fast Company, CNBC, NBC – Washington, DC, CNN Business, Business Insider, SHRM, New York Post, The Art of Charm and The Purpose Girl podcasts.”

Carson Tate, author of Own It. Love It. Make It Work.: How to Make Any Job Your Dream Job (McGraw-Hill Education)

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