POWER
PUBLICITY NEWSLETTER
We’re celebrating the unofficial start to summer here at Smith Publicity! May was an exciting and busy month with team members participating virtually in various panels and podcast interviews, ending the month exhibiting at the inaugural U.S. Book Show. We provide a brief recap of the show
with some insights below.
We’re honored to showcase our latest podcast guests, Peter Winick of Thought Leadership Leverage, and Joshua Demarest of CatStone Books, in this month’s newsletter. Be sure to tune in to the All Things Book Marketing podcast for valuable
information about how authors can become thought leaders with Winick, as well as an important conversation about amplifying marginalized voices in publishing with Demarest.
Our featured blog contributor, Kevin Anderson of Kevin Anderson & Associates, delivers a must-read piece demystifying the ghost writing process by sharing tips and tricks to know before you hire a ghost writer. Read it on our blog.
Lastly, please note: we’ve moved! Our updated office address is below.
As always, we love to hear from you! Please don’t hesitate to reach out with questions, suggestions, and your book publicity needs. Happy June!
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Have you tuned in to the All Things Book Marketing Podcast lately? Each episode features a fascinating,
helpful conversation with top industry leaders offering insight, tips, perspective, and much more.
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Featured Blog Contributor
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Update on the
U.S. Book Show!
Our team was
pleased to exhibit at the inaugural U.S. Book Show last month. The virtual setup was fairly easy to navigate and the thrill of “running into” people we know brought some of the in-person feels we’ve been missing. Our team sat in on a number of panels and presentations and found the panel, “Political Books: What Does the Post-Trump Landscape Hold?” moderated by Jimmy So, editor, Columbia
Global Reports, Columbia University, to be particularly compelling.
As the trade
show landscape has, seemingly, been in transition for many years, this year’s completely virtual show was an unexpected reminder of just how energizing and impactful in-person shows can be and, further, how many new connections they bring. We’ll be ready to get back to it when possible and, for now, are especially grateful to Publishers Weekly and other participating sponsors for allowing us the opportunity to connect in
2021!
President Sandy Smith was recently a guest on Josh Steimle ’s new The Published Author Podcast where she provides actionable tips on how to get the best publicity for your book.
Sandy Smith also recently joined Peter Winick on his Leveraging Thought Leadership podcast to discuss getting the right media attention, and how to capitalize on it once you have the spotlight.
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May 2021 Highlights:
Smith Publicity Client Media Coverage
- Real Girls Fart founder and author Achea Redd discusses the unreliability of BMI calculations for people of color in Washington Post
- Hazelden Betty Ford Foundation author and addiction specialist Debra Jay speaks with Good Morning America
about the role a family plays in recovery after actor Dax Shepard revealed how he talks about his addiction with his kids
- Rattlesnake Road by author Amanda McKinney was featured on PopSugar’s list of best new romance books in May
- Dr. Karol Darsa, author, trauma specialist and psychologist shares how we can begin to heal after the trauma of the COVID-19 pandemic and lockdown on ELLE
- Page Two author Margot Bloomstein addresses the problems with Amazon in an opinion piece on MarketWatch
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Men’s Journal’s best new books of 2021 list featured Wonders All Around by Bruce McCandless, Stronger than the Dark by Cory Reese, and Roadtrip America by Ron Clements (Imbrifex Books)
- Watch author Heather R. Younger discuss remote work and the divide between employees and managers about going back into an office setting with WGN
TV
- Author Dr. Rebekah Louise Smith, PhD., shares with Good Housekeeping tips for managing pandemic burnout, feeling the feelings, and coping with a high-stress work
life
- Author and LPGA instructor Mary Jacobs discusses getting kids interested in golf with KTLA 5 Morning News
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May was Asian American and Pacific Islander Heritage Month. This gorgeous stack of books (artwork by Jane Mount) represents only a small fraction of many incredible titles from AAPI authors.
Visit us on Instagram for book recs, news, giveaways and more!
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What clients are saying...
“I worked with my publicist at Smith Publicity to launch my book Behemoth, Amazon Rising. She has been a terrific addition to my team: knowledgable, professional, organized, and with extensive contacts across traditional and digital media. She guided our outreach, which was in my view highly successful -- far beyond what I could have accomplished on my own. Absolutely looking forward to the next project we can work on together.”
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Interested in learning more about our book publicity & marketing services?
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